ABOUT US

Cupid is a Bad Shot started with sisters Simone and Bella using their personal experiences with love and heartbreak as a creative outlet. What began as a way to laugh through the messiness of relationships turned into something bigger—a brand that celebrates the misfires, imperfections, and unexpected moments of love.

Our brand is for people who can find the humor in Cupid’s bad aim and wear their stories unapologetically. It’s for those who embrace the chaos—whether it’s funny or painful—and turn it into something you'll want to wear.

Each piece is handmade with love (of course).